{"id":403367,"date":"2026-03-05T19:16:41","date_gmt":"2026-03-05T22:16:41","guid":{"rendered":"https:\/\/staging.portaltela.com\/noticias\/2026\/03\/05\/pokemon-se-dissocia-da-casa-branca-por-pokopia-usada-para-promover-maga\/"},"modified":"2026-03-05T19:16:41","modified_gmt":"2026-03-05T22:16:41","slug":"pokemon-se-dissocia-da-casa-branca-por-pokopia-usada-para-promover-maga","status":"publish","type":"post","link":"https:\/\/staging.portaltela.com\/noticias\/politica\/2026\/03\/05\/pokemon-se-dissocia-da-casa-branca-por-pokopia-usada-para-promover-maga\/","title":{"rendered":"Pok\u00e9mon se dissocia da Casa Branca por Pokopia usada para promover MAGA"},"content":{"rendered":"<p>Nesta ter\u00e7a-feira, a Casa Branca publicou uma imagem criada com um gerador de fontes do jogo Pokopiai para escrever a frase Make America Great Again, associando elementos visuais de Pok\u00e9mon com uma mensagem pol\u00edtica. A postagem gerou repercuss\u00e3o nas redes.<\/p>\n<p>A empresa por tr\u00e1s de Pok\u00e9mon, The Pok\u00e9mon Company, informou \u00e0 imprensa que n\u00e3o participou da cria\u00e7\u00e3o nem da veicula\u00e7\u00e3o da imagem e que n\u00e3o autorizou o uso de sua propriedade intelectual. Afirmou ainda que seu objetivo \u00e9 promover a conviv\u00eancia entre pessoas, sem v\u00ednculo com qualquer agenda pol\u00edtica.<\/p>\n<p>A a\u00e7\u00e3o marca a segunda vez em que imagens ligadas a Pok\u00e9mon aparecem associadas a conte\u00fados pol\u00edticos, segundo relatos citados pela imprensa. O epis\u00f3dio ocorre em meio a uma disputa de narrativas envolvendo visualiza\u00e7\u00f5es de games e memes na arena pol\u00edtica.<\/p>\n<h3>Rea\u00e7\u00e3o da Pok\u00e9mon Company<\/h3>\n<p>A assessoria da empresa explicou que n\u00e3o h\u00e1 envolvimento da marca com conte\u00fados pol\u00edticos divulgados por terceiros. Afirmou que n\u00e3o houve acordo nem aprova\u00e7\u00e3o para o uso de seus personagens ou s\u00edmbolos.<\/p>\n<p>Especialistas consultados ressaltaram que o epis\u00f3dio pode ampliar debates sobre uso comercial de marcas e direitos autorais em conte\u00fados pol\u00edticos. N\u00e3o houve, at\u00e9 o momento, qualquer comunicado oficial adicional da Casa Branca sobre o assunto.<\/p>\n","protected":false},"excerpt":{"rendered":"<ul>\n<li>A Casa Branca publicou uma imagem criada com o gerador de fontes Pokopia para escrever \u201cMake America Great Again\u201d durante o lan\u00e7amento de Pok\u00e9mon Pokopia.<\/li>\n<li>A The Pok\u00e9mon Company afirmou \u00e0 The New York Times que n\u00e3o participou da cria\u00e7\u00e3o ou distribui\u00e7\u00e3o da imagem e n\u00e3o autorizou o uso de sua propriedade intelectual.<\/li>\n<li>A companhia disse que sua miss\u00e3o \u00e9 \u201cunir o mundo\u201d e que n\u00e3o est\u00e1 afiliada a nenhum posicionamento pol\u00edtico ou agenda.<\/li>\n<li>Este \u00e9 o segundo uso de imagens de Pok\u00e9mon pela administra\u00e7\u00e3o de Donald Trump em conte\u00fado pol\u00edtico, j\u00e1 tendo ocorrido um v\u00eddeo com a m\u00fasica tema da anima\u00e7\u00e3o e imagens de agentes da Imigra\u00e7\u00e3o e Controle de Portos (ICE).<\/li>\n<li>Outras franquias como Halo, Stardew Valley e Call of Duty tamb\u00e9m foram usadas nesse contexto de memes pol\u00edticos.<\/li>\n<\/ul>\n","protected":false},"author":15,"featured_media":403382,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"summary":"Pok\u00e9mon Company diz n\u00e3o ter envolvimento nem permiss\u00e3o no uso de sua imagem pela Casa Branca para promover MAGA","footnotes":""},"categories":[1,33],"tags":[3775,4789,425,4634,2568,1699],"class_list":["post-403367","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","category-politica","tag-_politica_","tag-casa-branca","tag-cultura-pop","tag-imprensa","tag-marcas","tag-propriedade-intelectual"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Pok\u00e9mon se dissocia da Casa Branca por Pokopia usada para promover MAGA - Portal Tela (STAGING)<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pok\u00e9mon se dissocia da Casa Branca por Pokopia usada para promover MAGA\" \/>\n<meta property=\"og:description\" content=\"A Casa Branca publicou uma imagem criada com o gerador de fontes Pokopia para escrever \u201cMake America Great Again\u201d durante o lan\u00e7amento de Pok\u00e9mon Pokopia. 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